Archive for August, 2008

New Data Feed

August 28, 2008

We understand that it has been some time and our online customers need to have a fresh data load to include new items.  This is as important to us as it is to you and we apologize for the delay in getting this out.  We anticipate a new data load will be available within 2 months.  Our immediate focus is on our operations as we’ve recently integrated Lieberman’s data and fulfillment to the Metaverse technology platform and shipping from our NJ facility, which is necessary to ensure all orders get out the door as quickly as possible and things run smoothly.

The new data feed will contain many new posters including the following:

Trends International
http://www.liebermans.net/PublisherList.aspx?id=92
We currently stock about half the Trends line, meaning it can ship the same day it is ordered.  We are in the process of stocking the remainder of the line, which should be available by the time we have the new data load to you.

Photofile
http://www.liebermans.net/PublisherList.aspx?id=99 (8×10’s)
http://www.liebermans.net/PublisherList.aspx?id=110 (16×20’s)
Photofile is a very large collection of sports photography, printed on very high quality photographic paper.  We receive weekly updates from Photofile with shots from recent events.  The publisher offers their prints in both 8×10 and 16×20 sizes.  We have this listed as two publishers only due to our internal purchase order system as we need to purchase these sizes in different orders.  We stock thousands of the 8×10’s in our NJ warehouse while the 16×20’s are print on demand and are ordered separately.

Racing Reflections
http://www.liebermans.net/PublisherList.aspx?id=86
NASCAR and Racing photos, all in stock for same day ship.

Jaguar Educational
http://www.liebermans.net/PublisherList.aspx?id=102
Educational and motivational prints.  Great for the classroom, all in stock for same day ship.

Gallery of Champions
http://www.liebermans.net/PublisherList.aspx?id=116
A unique collection of sports photography focused mostly on golf, horse racing, and boxing.  Photos of Tiger Woods, Arnold Palmer, and more.  All different content than what is provided from Photofile.

Buy EnLarge
http://www.liebermans.net/PublisherList.aspx?id=96 (Small prints)
http://www.liebermans.net/PublisherList.aspx?id=16 (Large prints)
A large, unique, collection of vintage posters.  In particular, a collection of “vintage humor” reproductions.

Motion Imaging
http://www.liebermans.net/PublisherList.aspx?id=91
A small collection of sports posters.  These prints are all 3D “Motion Lenticular” prints, a printing method that creates an illusion of depth, or the ability to change or move as the image is viewed from different angles.  A very cool product.

The Time Factory
http://www.liebermans.net/PublisherList.aspx?id=93
A limited collection of NASCAR and motivational posters.

Pyramid Posters
http://www.liebermans.net/PublisherList.aspx?id=106
While Lieberman’s currently carries Pyramid America for their fine-art line, and a small portion of the posters in their poster line, we’re adding a lot of new movie and entertainment posters that weren’t previously available through Lieberman’s from this publisher.  All in stock for same day shipping.

We are in the process of adding a couple new publishers as well which should be up within a month.

In the meantime, this is all available for sale on Liebermans.net.  If you really want to get some of this content up on your website prior to us providing a formal data feed, you can take the content from Liebermans.net and manually add to your website, these items all can be ordered today through your automated email ordering.

New Data Format

Be aware that the next data feed will be in an entirely new format from how it was previously distributed.  We are trying to improve the service and offer better ways to describe the content and categorization, as well as provide a better delivery mechanism for faster updates.  As a result of this the format of the data needs to change.  This means that you will have to rewrite your code which processes the data feeds into your database for your website.  While we understand this creates work for you and you may be less than excited about the prospect of rewriting your data load code initially, it will bring benefits for us all going forward.  Once we nail down a format, we will distribute this prior to the data feed coming out to give you as much advance notice as possible on how to prepare for this.

Rest assured that we want you to have this new content as much as you’d like to add it to your website.  Please bear with us in the meantime.

Lieberman’s Blog Launch

August 28, 2008

By now many of you are aware that Metaverse Corporation, the parent company of FulcrumGallery.com, acquired Lieberman’s back in March.  We haven’t yet made an official public announcement about the acquisition, rather we wanted to take some time to demonstrate that the new ownership is on your side as much as the Lieberman’s were.  We’ve spoken with many of you but apologize we were not able to reach out to everyone.

We have recently completed the integration of the two companies and are now running all operations on the Metaverse technology platform.  Prints are now shipping from the New Jersey facility while the canvas transfer operation, customer service, and business development will remain in Massachusetts.

We’re launching this new blog as a communication tool in order to keep our clients informed of what’s going on and upcoming changes.  One thing we want to make clear is our commitment to Lieberman’s customers, both the traditional brick and mortar retailers as well as online retailers.  The wholesale channel is very important to our strategy and will have the lion’s share of our focus moving forward.  We have some exciting plans to improve and expand the offering and have the resources necessary to see these plans through to fruition.  We’re anxious to unveil these improvements and further empower our clients to compete and grow their businesses, both online and off.  Some of the first areas we intend to focus on are including new publishers of movie and entertainment posters, quicker turnaround time due to inventory stocking, and more accurate, comprehensive data, delivered to you faster.

In the meantime, we realize the IT transition from the old Lieberman’s systems to our new systems hasn’t been entirely without a hitch and has affected some customers.  To transition a 30 year old company’s operations to a new environment in the span of four months was a tall order and like any such transition we experienced a few glitches at first.  Thanks to a lot of hard work by our employees in both Massachusetts and New Jersey, the biggest challenges are behind us.  We appreciate your understanding, value your business, and commit to providing a service level even higher than the quality you have come to expect from Lieberman’s over the past years.

Doug Kerwin
Founder and President, Metaverse Corporation


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